Finalists in the Pet Plan Awards 2015, this exceptional vet practice is based in Wangford, Suffolk where they provide a professional, yet personal service in a friendly and relaxed atmosphere. The site has a number of pages dedicated to the services and initiatives provided by the clinic, and these are very easy for the practice team to add to, and update, as they need.
The clinic team regularly post news and advice articles on the site, and these are linked to the practice's Facebook and Twitter accounts to allow them to easily promote their content. They can create and queue articles to be published at a later date, and any promotional posts for the article are queued alongside and then posted when the article is published on the website. They can queue multiple social media posts to accompany each website article and have these published at the desired times before or after the article.
New clients can register on the site and having done so they can register their pets online as well. Once a day, any new or updated data is emailed back to the practice in a format for easy import into their practice management software. The website also provides tools for the practice team to easily create any number of online surveys, links to which can be added onto the site or emailed to clients for completion. This enables the practice to gather detailed feedback on any subject they want.
The practice are understandably very proud of the comments and feedback they receive so they also gather and publish testimonials via the website. Although it is easy for the team to add testimonials themselves, the website also allows clients to leave their testimonials directly on it. Although these testimonials require approval before they are shown on the site, this cuts down on the need for the team to re-type testimonials in themselves.
Sadly from time to time pets go missing, and often the owners will ask their local vets to help by asking if people have seen the missing pet. To help with this, the website allows visitors to advertise their lost pets with photos and details such as the pets name, description, and when and where it was last seen. These adverts are automatically promoted on the clinic's Facebook page and Twitter accounts to try to reach a large audience, and anyone who has any information can send it directly to the pet's owner via the website.
The Wangford Vet Clinic website continues to evolve and the next feature (which will go live in July 2016) will be photo competitions and online pet galleries for clients to post their pictures too.
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